David Greenberg Discusses Marketing Strategy on the Content Matters Podcast

David Greenberg is the Senior Vice President of Marketing at Act-On Software. He joined us on the Content Matters podcast to talk about marketing strategies, including refocusing on...

Barb Mosher Zinck | October 7, 2020

Content Marketing & Strategy with Melanie Deziel

In this episode of the Content Matters Podcast, we chat with Melanie Deziel, Founder and Chief Content Officer at StoryFuel, about content strategy, marketing, and how to tell better brand...

Barb Mosher Zinck | August 7, 2020

Ethics and Digital Content: A Conversation with Ingeniux CEO, Jim Edmunds

In this episode of the Content Matters podcast, we're tackling the topic of ethics and digital content. How can we, as tech providers, advocate for better ethics and standards over profits?

Barb Mosher Zinck | July 30, 2020

Kris Laird Discusses Sales Engagement Strategy and Tech

Ingeniux Director of Sales Development Kris Laird joined the Content Matters Podcast to talk about Sales engagement and modern sales development

Barb Mosher Zinck | July 16, 2020

Yoav Schwartz Talks about the Technology Behind Content-Driven Experiences

The technology behind great content experiences is evolving. Yoav Schwartz, CEO and co-founder of Uberflip, joined Ingeniux on the Content Matters Podcast to talk about the technology...

Barb Mosher Zinck | July 8, 2020

Tom Treanor Discusses Marketing and the Customer Data Platform (CDP)

The Customer Data Platform (CDP) helps companies build a complete view of their customers, uniting intiiatives across sales, marketing, and customer experience. We sat down with Tom...

Barb Mosher Zinck | June 9, 2020

Randy Frisch on the Renewed Focus on Content Experiences

Randy Frisch is the co-founder and CMO of Uberflip, a content experience platform. He joined us on the podcast to talk about marketing during the COVID-19 pandemic - how it has and hasn't...

Barb Mosher Zinck | April 29, 2020

Managing Content and Creating ART with Ian Truscott

Ian Truscott is the Founder and Strategy Director of Appropingo, a consultancy that helps organizations design and implement better marketing strategies. Truscott has been a CMO/VP...

Barb Mosher Zinck | March 13, 2020

Scott Abel on Content Strategy and Information Enablement

In our first podcast episode of Season 2 of the Content Matters podcast, we had the opportunity to talk with Scott Abel, CEO and Chief Wrangler of the Content Wrangler. Abel is an expert on...

Barb Mosher Zinck | February 12, 2020

David Hillis on the Rise of Agile Content Management and What it Means for Organizations

Who better to talk to about the evolution of content management than someone who talks with organizations every day about their content needs? David Hillis, VP of Business Development at...

Barb Mosher Zinck | January 13, 2020

Insights from Marketing & Content Management Thought Leaders

We kicked off the Content Matters Podcast in January 2019 with the goal of talking to and sharing insights with thought leaders in the content management space. It was a year packed with...

Barb Mosher Zinck | January 7, 2020

Alan Porter Talks Content-Driven Experiences

Alan Porter is the Director of Content Intelligence Strategy at [A], a consulting firm that provides content intelligence services. He is a frequent conference speaker, guest writer, and...

Barb Mosher Zinck | October 21, 2019
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