Do You Have a Plan for Your Course Catalog?
There are many benefits - both for legal and marketing purposes - to having a course catalog integrated into your web experience in Higher Education. In this blog, we outline some of the...
How We Integrated Chat Into the Ingeniux Web Experience
Many companies are turning to conversational marketing in an effort to build better relationships with prospects and customers. Here's a look at how Ingeniux, a leading web experience...
Understanding Globalization Automation with Cloudwords’ Michael Meinhardt
Meinhardt joined us on the Content Matters Podcast to talk about his company's work to help guide enterprises and large mid-sized companies to improve the speed and scale at which they...
A Road Map for Revolutionaries
Content managers of the world, unite! It’s time to revolutionize the way we manage and deliver content by shifting to a holistic, Agile approach. Here is the road map you’ll need to make it...
The Blind Men and the Elephant – The New Enterprise-Wide Content Imperative
Part four of the Shift series focuses on why you need to rethink the entire customer experience and plan for a multi- or omnichannel delivery strategy and how the new Content Stack will...
The Seven Pillars of Agile Experience
In part three of our series about the paradigm shift from web experience management to agile content we looks at the seven pillars of digital experience, how they are evolving, and how they...
How JavaScript Blew Up the CMS Industry & Started the Agile Content Revolution
Part two of the Shift series looks at the impact of the evolution of javascript, the creation of highly customized front-ends, and the introduction of headless and hybrid content management.
When the Levee Breaks: The Paradigm Shift from Web Experience to Agile Content
The shift is here. For years CMS vendors have been building monolithic platforms to deliver web experiences. But now the CMS and digital experience are going agile. This revolutionary...
How to Build a Rocking Content Operations Team
How do you build a content operations team? In this article, we outline the job roles involved in a content operations team and what they'll need to do to coordinate, collaborate and...
Managing Content and Creating ART with Ian Truscott
Ian Truscott is the Founder and Strategy Director of Appropingo, a consultancy that helps organizations design and implement better marketing strategies. Truscott has been a CMO/VP...
Managing Content in a Hybrid CMS
What are the benefits of managing content in a hybrid CMS? Many are familiar with the main benefit of a headless CMS, which provides a clear separation of content management from content...
Website Implementation Strategies: Co-Develop
So far, in our look at website implementation strategies, we’ve talked about having the CMS vendor do most of the work and lead the project, outsourcing the project to a third-party...